Google News Initiative holds free Data Workshops for Filipino journalists

Google News Initiative Data Workshops
Google News Initiative is holding a series of free workshops for small to medium-sized news organizations. GNI photo.

Google News Initiative is holding a series of free workshops around data and analytics for media and newsrooms in the Philippines.

The workshop series is designed to help small-to-mid-sized news organizations achieve digital success. The sessions are meant to be completed as a full curriculum but can be accessed as standalone sessions.

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Below are the upcoming workshops:

  • March 15, 2023, 3:00 to 4:30 PM: Google News Initiative’s Tools for Data
    Focus: GNI data tools for data activation, specifically developed with news organizations in mind: Google’s NCI (News Consumer Insights), RCI (Real-time Consumer Insights), EIT (Editorial Insights Tool) and GA4 (Google Analytics 4).
  • March 22, 2023, 3:00 to 4:30 PM: Key Data Use Cases Focus: key data use cases for improving audience development, increasing reader revenue, and increasing advertising revenue.
  • March 29, 2023, 3:00 to 4:30 PM: Expert Panel: Real examples and Best Practices on Data Strategy Focus: Using data to achieve overall business goals.

Registration to the Data Workshop is free. Register here.

Google has been partnering with Philippine newsrooms as part of its commitment to support publishers and journalists to build a more sustainable, diverse, and innovative news ecosystem. Google News Initiative also partners with universities to train students in fact-checking online content.

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