The University of the Philippines’ DZUP Radio Station is representing the country as a showcase campus radio’s fearless programming on World College Radio Day (WCRD) this Friday.
The state university flagship radio station is among the 24 college radio stations broadcasting and streaming live worldwide on the 24-hour Global Marathon on October 2, 2020.
The “No holds barred college radio content for 24 hours” event of WCRD 2020 had almost 600 college radio stations in 38 countries on 6 continents registering for the limited slots on the programming.
World College Radio Day is held annually every October and aims to raise awareness about the value and legacy of college radio stations across the world. The 10th edition of WCRD carries the theme “Global Solidarity Rocks,” and is held amid the ongoing COVID-19 pandemic.
The organizers “believe that college radio is one of the last remaining bastions of creative radio programming, free from the constrictions of having to be commercially viable, and a place where those involved in its programming believe passionately in its mission.”
“College radio is the only free live medium brave enough to play unsigned, local, and independent artists on a regular basis. Indeed, many famous and successful bands today, owe their initial break to being played on college radio. Put simply, college radio is an important part of the media landscape because of its unique and fearless programming,” stated WCRD.
DZUP 1602 AM broadcasts from UP Diliman and is managed by the Broadcast Communication Department of the College of Mass Communication.
DZUP Radio Iskool
DZUP’s 1-hour show Radio Iskool was streamed live from 10-11 AM and tackled the power of social media in uniting people in the midst of the pandemic and the challenges of misinformation and disinformation.
The Filipino hosts of the DZUP show shared personal experiences about using social media before and during the pandemic. The show featured interviews from experts about matters that deal with the challenges of the current public health emergency.
Joshua Danac of Scientists Unite Against COVID 19 shared how best to assess the veracity of the information given out during the public health crisis.
Aaron Viernes of the UP History Department presented how to view the issue of historical revisionism published on media.
UP Journalism professor and Media Asia editor Danilo Arao discussed how to manage troll accounts and their attempts at controlling public discussion on societal issues and the propagation of “fake news” to confuse truth-seekers.
The program also featured expert tips from Dr. Adelaida Mayo of the UP College of Home Economics on how to best work from home, using computers, mental health, and making social media a safe space.
DZUP has been awarded multiple Golden Dove trophies from the Kapisanan ng mga Brodkaster ng Pilipinas (KBP) and the Catholic Mass Media Awards.
The UP campus radio is considered the leading college radio station of the Philippines and initiated the Philippine College Radio Congress that pioneered in gathering and starting an association of university and college radios across the archipelago.
In 2018, Philippine college radios joined the World College Radio Day via DZUP 1602 AM of the University of the Philippines – Diliman, including DLSU-D 95.9 Green FM of De La Salle University – Dasmariñas, Green Giant FM of De La Salle University – Manila, Radyo Katipunan 87.9 of Ateneo de Manila University, UST Tiger Radio of the University of Santo Tomas, and CLSU 107.3 FM of Central Luzon State University.
DZUP first broadcasted in 1958 and operates with a Philippine broadcast franchise granted to the UP System under the Republic Act 816 that allows the university to construct and operate radio and TV broadcasting stations for educational purposes within the university and other areas within the scope of its operations.
The UP System’s franchise renewal for another 25 years was recently approved by the House of Representatives. It now awaits the approval of the Senate and the Office of the President.
LISTEN here to recorded broadcast and SEND CONGRATULATIONS in the comments below to the UP DZUP Radio Station for being showcased on World College Radio Day!
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