PHOTO CREDIT: The Philippine Business and News

It is elating to know that the Philippine flag is included in the Sapporo Snow Festival 2019 which marks the 70th Anniversary of the famous and longest running snow festival in the world and Japan’s most popular and celebrated winter events.

Also known as “Sapporo Yuki Matsuri” to the Japanese, “yuki” means “snow”, and “matsuri” means (solemn) “festival” , the said celebration is annually held for one week every February in Hokkaido’s capital Sapporo.

Interestingly, most of the posters used by the Sapporo Festival in the past 70 years were mostly images of snowmen, until the later time when the creativity of the Japanese set in and developed the idea of coming up with various designs such as buildings, famous historical structures, events and figure.

The Sapporo Snow Festival is rolled out in three areas namely Odori Site, Susukino Site and Tsu Dome Site, but Odori remains to be the main area because of the breathtaking view of bustling and vibrant Odori Park from the famous Sapporo TV Tower.

Furthermore, there are 5 large snow structures, 1 ice structure in Orori according to the Sapporo Tourist Association Executive Committee representative. In the five sculptures, 2 were created by Japanese celebrities while the 3 were done by the citizens of Sapporo.

This excerpt from the exclusive coverage of Monsi Serrano for The Philippine Business and News is published with the author’s permission. For the full report go here.

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