The Philippine delegation is targeting to attract over 1,300 buyers and generate more than $31 million worth of export sales through a hybrid showcase of 40 food companies in the country’s third participation in the China International Import Expo (CIIE) at the National Exhibition and Convention Center, Shanghai, China on November 5-10.
The delegation under the FOODPhilippines banner is led by the Philippine Department of Trade and Industry (DTI), through the Center for International Trade Expositions and Missions (CITEM).
The FOODPhilippines pavilion will feature interactive conference pods for the first time in CIIE to enable virtual business-to-business (B2B) activities and video conferencing. In place of actual Philippine exhibitors manning the booths, Philippine Commercial Counsellors will represent the government and exhibitors, promote exhibitor brands and products onsite, and relay all business leads and contacts generated during the show.
“For this hybrid participation, there will be a mix of physical product presentation in the pavilion that will be facilitated by onsite officers from our trade posts in China and online B2B matching activities between our companies in Manila and the Chinese buyers who will visit our booth in Shanghai,” said CITEM Executive Director Pauline Suaco-Juan.
With the theme “Healthy and Natural,” 40 Philippine companies will exhibit and sample the country’s wide range of tropical fruits and vegetables, processed fruits and nuts, healthy snacks, seafood and marine products, and other premium food selections.
The participation in CIIE is organized in partnership with the Foreign Trade Services Corps (FTSC) through the Philippine Trade & Investment Centers (PTICs) in Beijing, Shanghai, Guangzhou, and Hong Kong, and the Export Marketing Bureau (EMB). Government partners are the Department of Agriculture (DA) through the Office of the Agricultural Counsellor in Beijing (DA-OAC-Beijing) and the Department of Foreign Affairs (DFA).
The Philippine mango and pili nuts are among the products that will be showcased under the FOODPhilippines Pavilion.project is likewise supported by business associations such as the Philippine Exporters Confederation, Inc. (PHILEXPORT) and the Federation of Filipino-Chinese Chambers of Commerce & Industry, Inc. (FFCCCII).
Under the FOODPhilippines delegation, 40 companies that will highlight tropical fruits and vegetables will be Hilas Marketing Corporation, Agrinurture, Inc., Mancoco Food Processing, Inc., Excellent Quality Goods Supply Company, Castillo Import Export Ventures Inc., Doxo International Trading, Magsasakang Progresibo Marketing Cooperative, See’s International Food Mfg, Corp., Century Pacific Agricultural Ventures, Inc., Team Asia Corporation, Eau de Coco, Inc., Eng Seng Food Products, Greenlife Coconut Products Philippines, Inc., Tongsan Industrial Development Corporation, Islandfun Inc., Limketkai Manufacturing Corporation (LMC), KLT Fruits, Inc., Zigmund Enterprise, Business Innovations Gateway, Inc., Sangkutsa Food Products, Inc., AG Grays Farm, Marigold Manufacturing Corporation, and the Federation of People’s Sustainable Development Cooperative.
Meanwhile, healthy snack varieties will be showcased by Magic Melt Foods Inc., Sandria’s Delicious Concept, Vegetari Vegetarian Products, Market Reach International Resources, SL Agritech Corporation, and the Philippine Franchise Association. Tuna and other seafood selections will be presented by Century Pacific Food Inc., Universal Canning, Inc., Fisher Farms, Incorporated, Jam Seafoods, Inc., Phil. Union Frozen Foods, Inc., and Gerabuenas Trading. Likewise, premium food selections will be offered by Global Basic Co., Ltd, Subic Superfood Incorporated, Chocoloco, Inc., Filipinas de Oro de Cacao, Inc., and Seabeth Food Processing.
Visit foodphilippines.cn to know more about the FOODPhilippines’ participation in CIIE 2020.
SEND WELL WISHES to the Philippine delegation that is eyeing over $31M export deals from China import expo trade fair.
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