Antipolo City roads have been painted with 3D murals of optical illusions in an effort to promote road safety and prevent pedestrian-related accidents.
The street art project of TaskUs tasked Filipino artists Albert Raqueño and Carbomedia Manila, an artist collective that specializes in graffiti murals, street art and urban aesthetic, to paint 3D murals on pedestrian lanes in their bid to make the roads more safe for both vehicles and pedestrians.
The painting of the pedestrian lanes was approved by and met the standards of the Public Works Department and the Antipolo City government.
The pedestrian lanes are located along RCBC Masinag on Sumulong Hi-way, Sumulong Memorial High School, College of Saint Benilde Antipolo, and Ynares Center.
The 3D artworks catch the eye of motorists to remind them to slow down while approaching and to make a complete stop before crossing pedestrian lanes, while encouraging pedestrians to actually use the lanes for their safety.
The 3D murals across Antipolo City feature a brick wall in the middle of the street, a seeming gape in the road, a path to a castle, octopus tentacles climbing out of the road, a bird flying free from a cage, an literal “eyes” on the road.
The painted pedestrian lanes are located along RCBC Masinag on Sumulong Hi-way, Sumulong Memorial High School, Ynares Center, and in front of De La Salle-College of Saint Benilde, Antipolo Campus.
“By using art as a medium and the road as the canvas, it conveys a powerful message: that addressing social concerns can be fun and engaging while remaining purposeful at its core” said Paul Garcia, People Branding Head, SEA, TaskUs.
The “Ridiculous Roads” project was introduced on a video posted on the TaskUs social media on January 14, 2020, introduced with the caption, “How do we improve road safety with the current standards that we have? Breaking the norms… but with a purpose.”
The project team intends to paint more murals across the city.
Speaking of murals, Iloilo City streets were given a facelift with colorful murals on walls and bridges painted by local artists ahead of the Dinagyang Arts Festival.
Another iconic road scene, the Baguio City Kennon Road Lion’s Head, was recently given a new art facelift.
With reports from Blesilda dela Cruz
CHECK OUT the TaskUs video and SEND CHEERS to the “Ridiculous Roads” project team and artists for this novel way to promote road safety!
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