Singapore-based Filipina content creator Zoe Gabriel has been named the brand community ambassador of international fashion brand Charles & Keith after overcoming harsh comments and bullying online.
The 17-year-old Gabriel was chosen to model for the fashion label’s International Women’s Day campaign.
The teenage content creator showcased the brand’s Alia bag which was launched in support of the United Nations (UN) Women’s “Storytelling for Gender Equality” program.
In a Facebook post on March 5, 2023, Gabriel penned a message about the beauty of women and diversity.
“Women are like flowers: our time and needs to grow may not always align, but that is okay,” Zoe Gabriel wrote days ahead of International Women’s Day on March 8.
“We are like fields of poppy and lakes of lotus – diverse and bold in our differences, beautiful in our own ways,” Gabriel continued.
“This international women’s day, let us celebrate with compassion. Let us celebrate with equality through equity, the way flowers do.”
In January, Gabriel received harsh comments from netizens who criticized her video about buying a bag from a luxury brand.
Some netizens pointed out that the bag Gabriel bought could not be considered a “luxury bag” as she had claimed in her viral video on the popular video-sharing platform TikTok.
Gabriel later explained that the bag was actually a gift from her father and was considered a luxury to her as her family experienced financial struggles after moving to Singapore.
The Filipina’s response video also went viral on TikTok and received over 500,000 likes from netizens who praised Gabriel for her maturity and graceful way of handling hateful comments on social media.
After going viral on TikTok, Gabriel was invited to visit the Charles & Keith headquarters in Singapore and received customized bags from the brand.
Filipinos bravely speaking out against cyberbullying include Miss Universe titlists Catriona Gray and Pia Wurtzbach.
SEND CHEERS in the comments below to Singapore-based Filipina content creator Zoe Gabriel, the new brand community ambassador of international fashion brand Charles & Keith!
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