Blade Auto Center Unveils Its 50th Store in Quezon City: A Milestone of Innovation and Commitment

Blade Auto Center Store Quezon City
Blade Auto Center’s new superstore on Mindanao Avenue is where automotive dreams meet expertise and innovation. Photos from Blade.

In the bustling heart of Quezon City, a new era of automotive excellence has dawned with the grand opening of Blade Auto Center’s 50th store, a landmark Filipino superstore on Mindanao Avenue. This milestone event, witnessed by Good News Pilipinas, marks a significant chapter in Blade’s journey, embodying both innovation and a deep-rooted commitment to the Filipino consumer.

Nestled in the vibrant streets of Quezon City, the Philippine brand’s latest venture is more than just a store – it’s a beacon of automotive passion and expertise. The Mindanao Avenue superstore, a sprawling haven for vehicle enthusiasts, stands as a testament to Blade’s enduring philosophy: offering top-notch quality merchandise and exceptional service while ensuring value for money. This strategic expansion cements Blade’s status as the Philippines’ premier destination for all vehicle needs.

Upon entering this automotive paradise, visitors are greeted by an awe-inspiring array of car and bike accessories, alongside maintenance essentials. Imagine a world where sound systems, security gadgets, and DIY tools coexist with motor fluids and replacement parts, all under one roof. This store isn’t just about shopping; it’s an experience, a journey through the best of what the automotive world has to offer.

The heart of this superstore beats in its first-ever service center. Here, cars, motorcycles, and bicycles receive the care they deserve, fitted with accessories and security devices chosen by you. Blade’s unique approach allows customers to bring their own parts and accessories for installation, blending personal choice with professional expertise.

For those who seek convenience, Blade’s extensive display area and a vast library of mobility products on the upper floor offer endless possibilities. While your vehicle is being pampered, indulge in a shopping spree for fun items like plush toys and trendy backpacks – a delightful experience for the whole family, much like the fun Blade videos testing their new helmet offerings!

Shift to High Gear

This flagship store is a pivot in Blade’s evolution, signaling its transformation from a mere car accessory store to a holistic service and mobility center. Robert Sy Tan, Blade’s visionary founder and CEO, announced at the media day on November 9, 2023, that this is just the beginning. As Blade steps into its 20th year in 2024, it aims to replicate this all-encompassing model, bringing its unique blend of service and innovation closer to more Filipinos.

Resilience and Loyalty

But the story of Blade’s Mindanao Avenue store is more than just expansion; it’s a narrative of resilience and loyalty. Throughout the challenging pandemic years, Blade thrived online, sustaining its family of dedicated employees and nurturing its relationship with loyal customers. Today, this new flagship store stands not just as a commercial space, but as a symbol of a brand that has weathered storms and emerged stronger, committed to driving the Filipino automotive experience to new heights.

Join us in celebrating this remarkable journey of Blade Auto Center. Visit the Mindanao Avenue superstore and be a part of this exciting new chapter. Share your experiences with Blade and spread the word about this Filipino success story. Together, let’s drive forward with pride and innovation.

Good News Pilipinas is a Lasallian Scholarum Awardee. Engage with us, share your experiences, and be a part of the positive community shaping the Philippines today and tomorrow. For more information and stories that fill us with pride or to share your good news story tips, message us on FacebookTwitter, or Instagram, or e-mail

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The Good News Pilipinas Team is a group of Filipino journalists who advocate putting more good news stories about the Philippines and Filipinos on the media.